Neutrogena is an American brand of skin care, hair care and cosmetics which is headquartered during a California..Consistent with product advertising at their website, Neutrogena products are distributed in additional than 70 countries it's now a neighborhood of the US based Johnson & Johnson conglomerate, which bought the independent company in 1994 In 1930, Emanuel Stolaroff started alittle company called Natone. Soon it grew into a much bigger business, and he started expanding it into retail markets.Stolaroff met Belgian chemist Edmond Fromont in 1954 and purchased the rights to distribute his patented formula of a light-weight clear soap that cleared the skin without drying it within the US. In 1962, the company name was officially changed to Neutrogena Corporation; Cotsen became president in 1967.The company listed publicly on the NASDAQ in 1973, with a market value of $1.2 million. Cotsen started marketing soap through 2 major channels dermatologists and luxury hotels.Neutrogena managed to stay beyond any major pricing wars, like those of other big corporations of that generation.It launched product lines in acne and anti aging areas.In 1982 profits reached US$3 million and Cotsen was named the CEO
In 1994,
Johnson & Johnson acquired Neutrogena for $924 million at a price of $35.25
per share. Priced at a premium, Neutrogena products are distributed in over 70
countries. The corporate has major subsidiaries in Canada uk South Korea and
India.
